F&I and Showroom Magazine - December 2011

Featured Articles Include:
* A New Age for Marketing
* Becoming the Ideal F&I and Showroom Manager
* 5 Steps to Handling an Objection

Read on to find:
* A New Age For Marketing-The convergence of the real and digital worlds is upon us.
* 5 Steps to Handling an Objection
* Becoming the Ideal F&I and Showroom Manager
* Arbitrary Enforcement- A Landmark Supreme Court Decision

DEPARTMENTS

Letters                      On the Point

Editorial                     Legal

Developments            Bottomliners

Industry Trends          Ad Index

Sales Driver               Mad Marv

F&I and Showroom Magazine - December 2011
$12.95